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Creativity & Innovation Training Objectives 

With the Creativity & Innovation training, you will be able to: 

  • Learn the Creativity and Innovation concepts and tools 
  • Generate, evaluate and select new ideas 
  • Evaluate and select the best ideas to develop 
  • Use creative thinking skills in a real case scenario 

The Creativity & Innovation for Business Performance training program is about reaching further by using the power of imagination and creative thinking. 


What is Innovation? 

Innovation can be described as "a new idea, creative thoughts, new imaginations in form of device or method". Innovation is often understood as the application of better and more effective solutions that meet new requirements, unarticulated needs, or existing market needs. 

Innovation involves deliberate application of information, imagination and initiative in deriving greater or different values from resources, and includes all processes by which new ideas are generated and converted into useful products or processes. For businesses, innovation can increase the likelihood of your business succeeding. 

Applying innovation management standards as the ISO/CD 50501, or NP4457, will guide your company efforts to the journey of innovation a key factor of success for competitiveness. 


Creativity & Innovation training course 

The participants will attend a theoretical training session in Creativity & Innovation and a workshop to use creative thinking skills. 

The Creativity & Innovation training workshop will be performed using specific templates and a benchmark example. 

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